WhatsApp India to Work on Limiting Viral Content

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WhatsApp is planning to work on limiting viral content on its platform to curb the spread of misinformation and fake news in India.

According to the company’s India head Abhijit Bose, WhatsApp has to do more to fully secure the platform. In his first statement after taking over as head of India operations of the Facebook-owned messaging platform early this year, Bose said the company strongly believes that private messaging is fundamental to safety.

“We’re pleased that the recent changes we’ve made to limit viral content and educate users is having an impact. This work is never done – there is more that we can and will do,” said Bose who is hiring the first full country team outside of California which will be based in Gurugram.

“I am going to be listening closely and learning in the months to come, and I look forward to working with stakeholders here in India on our common safety goals,” added Bose.

The government had recently asked WhatsApp to come up with a setup tp trace the origin of messages to combat fake news. However, the company turned down the suggestion as if seriously threatened the privacy of its users. Now under Bose, WhatsApp is planning to devise different strategies to curb fake news. India is the company’s largest market with over 200 million monthly active users.

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