Quikr Acquires Used Goods Marketplace Zefo

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Online classifieds marketplace Quikr has acquired Bengaluru-based used goods marketplace Zefo, for an undisclosed amount.

With Zefo, Quikr is looking to boost its pre-owned goods and services vertical. Pranay Chulet, founder and CEO of Quikr said that with Quikr and Zefo as a combined entity, the company will be able to offer a broader selection of products at even more competitive prices.

“With this transaction, the capabilities we have built and the offerings we have honed can now be offered to Quikr’s large customer base,”
said Rohit Ramasubramanian, cofounder CEO, Zefo.

Zefo was founded by Arjit Gupta, Himesh Joshi, Karan Gupta, and Ramasubramanian in 2015. This startup manages its end-to-end operations, including product refurbishment and repairs of its sold products, in order to ensure a higher degree of standardisation.

“With the best of Quikr and Zefo coming together, we will double our strength in the quality assurance process, logistics, marketing, and retail, thus raising the bar in the refurbished market for Furniture, Electronics and Appliances and Mobile space,” said Sarath Chandra Gudlavalleti, VP, QuikrBazaar.

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