Former Indian cricket team captain MS Dhoni has acquired 25% stake in sports startup Run Adam for an undisclosed amount. Run Adam is the first 360 degree sports tech startup in India that uses technology to connect athletes such as sponsors, experts, coaches, academies, specialists and other resources.
Dhoni will play a crucial role in the company’s growth as he also takes up the role of its brand ambassador.
“Run Adam will play a significant role in aspiring sportspersons’ life to help achieve their dreams. The sports ecosystem will naturally help identify, help and nurture sporting talent early and this can change the destinies of sportspersons as also the future of sports in India,” said Dhoni. He also added that he invested in the company since he realized its passion for sports.
“We are excited and encouraged by the support that Dhoni has given us. His interest and involvement in Run Adam inspired us to reinforce our vision to bring the country’s sporting ecosystem under one umbrella to help solve the biggest challenges facing sporting talent,” said Yeragaselvan, CEO & MD of Run Adam.