In a drive to attract more users, global giant Amazon has launched its subscription-based audio book service called Audible, in India. The service while still in beta mode, will be available on iOS and android app stores.
Presently, Audible will be available on 30-day trial for every users and a 90-day trial for the prime members. After the trial version, users can avail the service on a subscription basis, which costs $2.74 (₹ 199) per month. Users can also subscribe to one month, six months or 12 months membership at an introductory pricing of $4.12 (₹299), $18.56 ( ₹1,345) and $32.19 (₹2,332) respectively.
Audible, founded in 1995 by Donald Katz in the US, offers spoken audio content, such as audio versions of books and newspapers and radio programs. It was acquired by Amazon in 2008 in cash and short-term investments.
Amazon has been launching a range of subscription-based services in India to bag more users. With the launch of the service in India, Audible will offer audiobooks from both Indian and international authors in different genres.